Disclosure: This is a paid review. That being said I am not contractually obligated to provide a positive review of the company - I will review the company objectively and fairly.

Long story short Apogee Search is a internet marketing agency. At first glance I assumed it was simply a search marketing agency (as the name would indicate), but they also offer services such as pay per call management and affiliate program management. So rather than classify them merely as an SEO or SEM company I would call them a full-service internet marketing agency.

They advertise on their homepage the fact that they are an Adwords Qualified Company - most of the people I know who are “Adwords Qualified” aren’t impressive so that doesn’t mean much to me. I am slightly more impressed, however, by their membership in SEMPO (Search Engine Marketing Professional Organization). Not because I really think SEMPO is anything special or anything but I know it’s not cheap to join - an indication that Apogee isn’t just some fly-by-night company run out of a guy’s basement.

When I consult with friends who are choosing a marketing agency I always recommend they avoid anybody in Las Vegas - it is just too hard to determine whether you are dealing with Traffic Power (under a different name) - these guys are from Austin, Texas so they definitely pass the smell test on location.

Also reading their site Apogee doesn’t sound at all like a bunch of brand new SEO’s trying to make money bilking people out of adspend - they highlight on their homepage:

• Specific number of completed lead forms
• Precise conversion rates
• Actual cost per lead, cost per sale
• Comparison of sales against search marketing investments
• Total revenues generated per day, week, month, quarter and year

That is exactly what an internet marketing agency should be focused on. Too many agencies out there are going after “brand marketers” because they typically spend money without any accountability for results. If you are interested in direct marketing (ie, you want to see ROI within days instead of years on adspend), you should check out Apogee and at least get a quote. I don’t know how expensive they are, but if the price is comparable with other agencies out there they are definitely worth a second look.